JOB TITLE |
HEAD OF SALES AND MARKETING (PAINT INDUSTRY) |
NATURE OF JOB |
FULL TIME |
INDUSTRY |
MANUFACTURING |
SALARY |
KSHS. 400,000 |
JOB LOCATION |
INDUSTRIAL AREA- NAIROBI |
DUTIES AND RESPONSIBILITIES
Strategic Sales & Marketing Leadership
- Develop and implement short- and long-term sales and marketing strategies aligned with company objectives.
- Identify new market opportunities, product development needs, and growth areas.
- Lead brand positioning and promotional campaigns to increase product visibility and
competitiveness.
- Prepare and oversee budgets for sales and marketing functions.
- Manage both retail and projects.
Team Management & Leadership
- Directly manage the decorative sales team, providing strategic direction, coaching, and performance monitoring.
- Build a high-performing, target-driven team culture focused on results and accountability.
- Oversee training programs to improve product knowledge, negotiation, and selling skills.
- Set the pace and lead from the front by actively engaging customers, deal closures and major account management.
- Develop and implement aggressive growth strategies to expand market share.
- Inspire, motivate and guide the team through example and consistently achieving targets while lifting team performance.
- Support the sales team in closing deals.
- Resolve customer complaints and ensure customer satisfaction
Customer & Market Development
- Strengthen relationships with distributors/dealers, developers, project managers/contractors, interior designers and architects.
- Develop loyalty programs and initiatives to drive customer retention and satisfaction.
- Ensure exceptional customer experience throughout the sales process.
Marketing Execution & Brand Management
- Supervise the creation and rollout of marketing materials, promotions, product launches, and trade events.
- Manage digital marketing, social media presence, and advertising campaigns to support brand objectives.
- Conduct market research and competitor analysis to guide pricing, positioning, and marketing strategies.
Sales Operations & Performance Management
- Set and monitor sales targets, KPIs, and territory performance.
- Oversee pricing, quotations, tenders, and credit control compliance.
- Analyse sales reports and provide actionable insights to executive management.
- Timely collection and monitoring of receivables.
- To maintain DSO by constant review and ensuring strong mechanisms for payment collection in order to ensure that it is within the acceptable norms.
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Bachelor's degree in Sales & Marketing, Architecture or related field. MBA is an added advantage
- Minimum 5-7 years of progressive sales and marketing experience, with at least 5 years in a senior leadership role in the paint, FMCG, or building materials industry
- Proven experience managing large sales teams and multi-channel distribution networks
- Demonstrated ability to grow market share and implement marketing strategies
- Valid Kenyan driving license and willingness to travel regionally
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on jobs@britesmanagement.com
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.