JOB TITLE |
MARKETING COORDINATOR |
NATURE OF JOB |
FULL TIME |
INDUSTRY |
REAL ESTATE |
SALARY |
KSHS. 50,000 + COMMISSION |
JOB LOCATION |
NAIROBI |
DUTIES AND RESPONSIBILITIES
Marketing Strategy & Execution
- Develop and implement comprehensive marketing strategies that align with the company’s goals.
- Coordinate digital and offline marketing campaigns to increase property visibility and sales.
- Analyze market trends, customer needs, and competitor activity to inform marketing tactics.
Lead Generation & Conversion
- Drive targeted campaigns to generate qualified leads for property sales and rentals.
- Collaborate with the sales team to ensure proper follow-up and conversion of leads.
- Track and report on lead performance and ROI of marketing initiatives.
Team Coordination & Leadership
- Supervise and guide junior marketing staff and third-party vendors.
- Ensure timely execution of marketing tasks and uphold team productivity.
- Provide mentorship, support, and performance feedback to marketing personnel.
Content Development & Branding
- Oversee creation of marketing materials including brochures, social media posts, digital ads, and newsletters.
- Ensure consistent brand messaging across all channels.
- Coordinate professional photography, videography, and staging for properties.
Digital & Social Media Management
- Manage the company’s social media accounts, website content, and digital advertising.
- Use SEO/SEM, Google Ads, and analytics tools to optimize reach and performance.
- Engage audiences across platforms to build brand loyalty and awareness.
Events & Open Houses
- Plan and manage marketing events, exhibitions, property launches, and open houses.
- Liaise with internal departments and external partners to ensure successful event execution.
Reporting & Analytics
- Prepare regular marketing performance reports and recommendations.
- Use CRM systems to manage campaigns and client data effectively.
KEY REQUIREMENT SKILLS AND QUALIFICATION
- Degree in Marketing, Business, Communication, or a related field
- 4–5 years of experience in a marketing role, with a strong focus on real estate
- Demonstrated leadership experience in managing teams or projects
- Proficiency in digital marketing tools and CRM systems (e.g., Google Ads, Meta Business Suite, HubSpot)
- Strong communication, organizational, and project management skills
- Creative thinker with ability to adapt in a fast-paced environment
HOW TO APPLY
- If you meet the above qualifications, skills and experience share CV on jobs@britesmanagement.com
- Interviews will be carried out on a rolling basis until the position is filled.
- Only the shortlisted candidates will be contacted.