SALES REPRESENTATIVE - MODERN TRADE

DUTIES AND RESPONSIBILITIES

• Client Relationship Development: Build and nurture strong relationships with key accounts in modern trade outlets, such as supermarkets and hypermarkets. Understand their business needs and provide tailored solutions to help them grow.
• Sales Target Achievement: Develop and execute a sales plan to meet or exceed sales targets for the region. Track and report on sales progress and adjust strategies as necessary to meet goals.
• Product Visibility & Merchandising: Ensure that all products are well-presented and strategically placed within the retail outlets. Oversee the implementation of promotional campaigns and point-of-sale displays to boost product visibility and consumer engagement.
• Market Analysis & Trend Identification: Regularly monitor the retail market, consumer behavior, and competitor activities. Provide insights and recommendations to management regarding emerging trends and market opportunities.
• Account Management & Negotiations: Negotiate pricing, promotions, and terms of sale with key account customers to maximize revenue and secure long-term relationships.
• Promotional Execution: Execute promotional activities, in-store tastings, and special offers to generate excitement and drive product sales.
• Sales Reporting & Forecasting: Maintain accurate records of sales data, customer interactions, and market insights. Prepare regular sales reports to track performance against targets and forecast future sales trends.

KEY REQUIREMENT SKILLS AND QUALIFICATION

• Diploma in Sales, Marketing, or Business Administration
• Proven experience in selling alcoholic products to modern trade outlets such as supermarkets or hypermarkets.
• Strong knowledge of the retail and modern trade channels, with the ability to develop effective sales strategies.
• Exceptional communication, presentation, and negotiation skills.
• Results-oriented with a strong focus on meeting and exceeding sales targets.
• Ability to work independently and take ownership of sales activities within the assigned region.

HOW TO APPLY

• If you meet the above qualifications, skills and experience share CV on

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• Interviews will be carried out on a rolling basis until the position is filled.
• Only the shortlisted candidates will be contacted.